OWID: Advertising expenditure and market share of breakfast cereals in Chicago

Unit 7 'The firm and its customers’ in The CORE Team, The Economy 2.0 Microeconomics. Available at: https://tinyco.re/0142569 [Figure 7.23] Source: Shum (2004), compiled by Our World in Data. 70 values; read with owid_series(slug='advertising-expenditure-and-market-share-of-breakfast-cereals-in-chicago').